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eCommerce Website Design

Can your customers easily find your products? Are you worried you are losing customers and sales due to frustration or confusion? If a shopper can't find what they are looking for in a few seconds they will probably go elsewhere and never return. 

Most issues our customers have with other shopping platforms are they are not customisable enough, so they can't handle complex products or shipping calulations for heavy items. Or they don't allow for products to be properly related to ensure shoppers can easily find what they are looking for and identify the right information they need to make a decision to purchase.

We provide eCommerce Website Designs that showcase complex products, make large catalogues easy to navigate and deliver a competitive advantage by ensuring the most efficient shipping & fulfilment model is used. All this while looking great and making your eCommerce business stand out!

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How Perfect is your website?

Take our short 6 minute quiz of 12 multiple choice questions about your website and you'll receive a score and tips for improvement.

Work We’ve Done

Latest eCommerce Website Design Portfolio

screen shot of new website on various devices

One of our wonderful customers who has a patchwork and quilting store in Trafalgar has had a revamp of their website. Now they have a mobile responsive site that's easy for their customer's to navigate.

Country Charm Event Hire

Kelly Ann Events has been a customer of Web Ideas for a while now. She has recently rebranded to Country Charm Event Hire and focusing more on DIY at home weddings and parties event prop hire.

screenshots of family eyecare website on desktop and mobile

A responsive, user-friendly website designed and developed for Family Eyecare - a leading optometry service provider in Bentleigh.

Ironbar Publishing website on laptop and mobile view

The new landing page for Wilson Tuckey's new memoir, Ironbar, makes use of our eCommerce website platform to provide a location for interested readers to purchase it.

Stala Contemporary

The new website for Stala Contemporary puts focus on the curated artworks, artists, and exhibitions that the gallery displays.

KT Jewellery

The team at KT Jewellery needed a website to match the quality of the jewellery they sell.

Qs & As

Common eCommerce Website Design Questions

How Long Does a Website Last? When to Consider a Redesign

How Long Does a Website Last? When to Consider a Redesign

In the rapidly evolving digital landscape, business owners often grapple with the question: how long does a website truly last, and how often should you reconsider its design or functionality? With technological advancements and changing consumer expectations, ensuring that your custom website design remains current and effective is paramount.

Wholesale and Retail Pricing Explained

Wholesale and Retail Pricing Explained

In the world of commerce, pricing strategies play a pivotal role in attracting customers and driving business success. Two prominent pricing models that businesses often consider are wholesale and retail pricing. Despite their apparent similarities, they cater to distinct customer segments and serve diverse purposes. In this blog post, we will explore the fundamental differences between wholesale and retail pricing, shedding light on how each model functions and the strategic implications of offering both on your eCommerce Website Design.

What makes a good website design?

What makes a good website design?

Creating a website can be a daunting task, especially if you're not familiar with web design. There are many factors to consider when designing a website, from the layout to the colors and fonts used. A well-designed website can attract visitors and keep them engaged, while a poorly designed website can turn visitors away. In this blog post, we'll take a closer look at what makes a good website design and how you can achieve it.

What is the difference between website design and website development?

What is the difference between website design and website development?

If you are planning to create a website for your business or personal use, you might have heard the terms "website design" and "website development" thrown around. While both terms refer to the creation of a website, they are different and involve different skill sets and activities.

What is eCommerce Website Design?

What is eCommerce Website Design?

eCommerce website design is the process of creating a visually appealing and user-friendly online store that allows businesses to sell products or services to customers via the internet. A well-designed eCommerce website can attract and retain customers, increase sales, and improve the overall customer experience.

Top down view of a laptop, tablet, and phone with online shops on the screens

Why you need a custom online shopping system?

Online shopping on a global scale is booming and Australia is no exception. More than 73% of Australian households participated in online shopping in 2018. Learn how to make the most of your shop by selling online.

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Would your website benefit from adding gift vouchers?

Does your business provide people with great holiday gifts through packages and gift vouchers? Is it easy for people to purchase these amazing deals on your website? It can be.

Importance of Responsive Web Design

What is responsive web design and why is it important?

Learn how to optimize your website for mobile with responsive web design to improve user experience and rank higher in Google search results. Discover the importance of vertical scrolling, easy navigation, and direct calling from the website. Stay relevant and competitive with Web Ideas

Mobile Friendly vs Mobile Responsive Web Design

Mobile Friendly vs Mobile Responsive Web Design

We all know by now that your website needs to work well on mobile devices (if you haven’t yet, have a read about why your website needs to work on mobile) and there are two paths this can lead you: mobile friendly; and mobile responsive.

News and Information

eCommerce Website Design News & Information

graphic depicting online payments

A Guide to Using Stripe as Your Website Payment Gateway

If you're looking for a reliable payment gateway to seamlessly process payments on your website, Stripe is an excellent choice.

Women, owener of small business packing product in boxes

Harnessing the Digital Frontier: Building Your Business via a Website

Learn how to build your business via a website. Discover strategies to expand your reach, engage customers, and drive growth online. Unlock the potential of your digital presence.

Graphic showing Woman makes purchases on the site. Courier in a medical mask delivers the product

Simplifying Ecommerce: The Role of Freight Calculators in Australia

Explore how freight calculators play a crucial role in simplifying Ecommerce operations in Australia. Learn how these tools streamline shipping cost calculations and enhance customer experiences.

Concept for fast delivery service

5 Benefits of Integrating Australia Post Shipping on Your E-commerce Website

In the world of e-commerce, shipping is a crucial element that can significantly impact the success of your online business. Customers today expect fast, reliable, and transparent shipping options.

Guide to Using Special Offers on Your E-commerce Website

Guide to Using Special Offers on Your E-commerce Website

In the bustling digital marketplace, e-commerce specials are more than just temporary price reductions; they are strategic tools designed to attract, convert, and retain customers. When leveraged wisely, special offers can give you a competitive edge, help clear inventory, and increase customer loyalty. Here's how to use special offers on your e-commerce website effectively.

Guide to Stunning Product Shots for Your E-commerce Website

Guide to Stunning Product Shots for Your E-commerce Website

In the world of e-commerce, the adage "a picture is worth a thousand words" couldn't be truer. Your product photos are the ambassadors of your brand, enticing potential customers to click "add to cart." Thankfully, in today's digital age, you don't need a professional camera to take compelling product shots. Your smartphone, a device that's likely within arm's reach right now, is a powerful tool capable of capturing stunning imagery that can stand shoulder-to-shoulder with professional shots. Let's delve into the art of using your smartphone to snap perfect product photos that will make your e-commerce website shine.

close up photo of credit cards stacked on a computer keyboard

The Perils of Storing Credit Card Details on Your Website

As an entrepreneur, making your online shopping experience as easy as pie for your customers is likely high on your list of priorities. The temptation to store credit card details on your website might seem like a no-brainer, promising convenience for return shoppers and quicker transactions for everyone involved. However, there's a snag in this plan. Storing customer credit card details on your own website is rife with risks, and understanding them is crucial to protecting both your customers and your business.

close up of a hand completing an online payment on a mobile phone

Simplifying Online Payments: A Comprehensive Guide for Business Owners

As a business owner, you might have considered the potential advantages of accepting online payments via your eCommerce website. Despite its apparent complexity, particularly if you are not technologically inclined, understanding this process is simpler than you might think. This post is designed to explain online payments and guide you through setting up a payment gateway, using language that is easy for a non-technical business owner to comprehend.

How to Offer Wholesale and Retail Pricing on the Same Website

How to Offer Wholesale and Retail Pricing on the Same Website

In today's fast-paced and ever-evolving business landscape, it's essential for companies to diversify their revenue streams and cater to different customer segments. One effective way to achieve this is by providing both wholesale and retail pricing options on the same website. By doing so, businesses can maximize their potential market reach, foster customer loyalty, and boost overall sales. In this blog post, we'll delve into the key steps and strategies to seamlessly offer wholesale and retail pricing from the same eCommerce website design.

Woman using a smartphone as she waits for a tram in Melbourne CBD

Exploring E-commerce Landscapes: Melbourne vs. Sydney - A Comparative Study

E-commerce has revolutionized the way we shop, allowing us to purchase goods and services from the comfort of our homes. In Australia, two major cities, Melbourne and Sydney, have emerged as hotspots for e-commerce activities. In this article, we will explore the similarities and differences in e-commerce trends, consumer behavior, and market dynamics between these two bustling cities.

Platform with neon blue ring around a discount code

10 Effective Ways to Utilise Discount Codes to Help Improve Your Ecommerce Website

In the competitive world of ecommerce, every online retailer seeks ways to attract and retain customers. One powerful strategy is to offer discount codes. Discount codes can incentivise customers to make purchases, increase conversion rates, and boost customer loyalty. In this blog post, we will explore ten effective ways to use discount codes to improve your ecommerce website and drive business growth.

Colour wheel showing different colour combinations

The Power of Colours in Web Design: Choosing the Right Palette for Your Website

In the world of web design, aesthetics play a crucial role in capturing the attention of visitors and creating a memorable user experience. One of the key elements that significantly influences the visual appeal of a website is the colour palette used. The strategic selection and implementation of colours can have a profound impact on how users perceive and interact with your website. In this blog post, we will explore the power of colours in web design and discuss how to choose the right palette for your website.

Guide to using Video in Web Design

Guide to using Video in Web Design

In today's digital age, video has become an integral part of web design. With the rise of social media and video-sharing platforms, people have become more accustomed to consuming information through video content. As a result, incorporating video into your web design can help you engage your audience and improve your website's overall user experience. In this blog post, we'll take a closer look at the benefits of using video in web design and how you can do it effectively.

How to Build Trust with Your Ecommerce Customers

How to Build Trust with Your Ecommerce Customers

As an ecommerce business owner, building trust with your customers is crucial to your success. Trust is the foundation of any successful relationship, and it is especially important in the world of online shopping, where customers are not able to see or touch products before making a purchase. In this article, we will offer advice on how to build trust with your ecommerce customers.

10 Strategies for Boosting Your Ecommerce Sales

10 Strategies for Boosting Your Ecommerce Sales

As the world continues to become increasingly digital, ecommerce has become an essential part of business operations. However, with so many online businesses vying for consumer attention, it can be difficult to stand out and increase sales. In this article, we will discuss ten strategies for boosting your ecommerce sales.

Illustration of hands using a laptop to write website content

How to write great content for your website

Writing content for your website can be a daunting task when you don’t know where to start. Here are some guidelines for you to help with the content creation of your website.

SEO and WebGUI - How they work together

SEO and WebGUI - How they work together

Search Engine Optimisation (SEO) is critical in today’s digital landscape. With an estimated 95% of web traffic going to results on the first page of a search it’s important to be up there. Read about WEB IDEAS' inbuilt SEO features you can use to improve your ranking.

Responsive Web Design

Responsive Web Design

Looking for a responsive web design that adapts to any screen size? Look no further! A responsive website is a mobile-friendly site that displays and navigates seamlessly on various screen sizes, including desktops, tablets, and smartphones. Our responsive web design approach ensures that your website looks great and is easy to navigate, regardless of the device your visitors use.

Create an Effective Design

Create an Effective Design

To create an effective Web Design, there are a number of steps.  We look at the total online picture for your business and develop a website and online solution with you

Online Shopping System

Online Shopping System

An Online Shopping System makes shopping easy and convenient for your customers and provides a management system which puts you in control of your products and sales online. Everything from adding and updating products through to receiving orders and printing packing slips can be handled by you right from your office, shop or home computer.

Keep it All Running Smoothly

Keep it All Running Smoothly

Our business relies on our hosting and website integrity.  The internet is an ever-changing environment with many risk factors, from technological advances through to hackers wishing to do harm.

The Basic “Web” Building Blocks

The Basic “Web” Building Blocks

A lot of our customers don’t understand some of the basic building blocks used to create a website so over the next few days I hope to help explain the parts that come together to make up what most people think of as their web site. 

Get in touch

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How Perfect is your website?

Take our short 6 minute quiz of 12 multiple choice questions about your website and you'll receive a score and tips for improvement.

Learn how perfect your website is